Updated October 15, 2026 · My Single Property Websites
A listing's domain gets printed on a yard sign and a flyer, read out on the phone and typed by someone standing on the sidewalk. So the test is simple: can a buyer remember it after seeing it once, and type it without asking how it's spelled?
Agents on My Single Property Websites have been able to give each listing website its own domain since 2009. We looked at all 4,105 listing websites with a custom domain (82% set up before 2018) and matched each domain to its listing's address (pulled October 15, 2026):
| Listing domains on our platform | Share |
|---|---|
| End in .com | 99.8% |
| House number and street name, without the city | 77% |
| House number, street name and city | 2% |
| No part of the address (a name or a brand) | 8% |
| Contain a hyphen | under 3% |
Of the 3,429 that start with the house number, about 62% leave the street type off (like 123elm.com), 21% spell it out (123elmstreet.com) and 17% abbreviate it (123elmst.com). The median is 13 characters before the .com, and half are between 11 and 16. The matching is automatic, so treat the splits as approximate: a street called Broadway, for instance, reads as one that spells out "way". And most of these domains are older than today's market. The pattern is the useful part: agents overwhelmingly build the domain from the address, as a .com.
The tool asks Verisign's public registry lookup (RDAP) whether each .com name is registered. "Available" means the registry has no registration for it right now. It doesn't reserve the name: anyone can register it before you do, and some registrars list certain unregistered names as premium at a higher price. "Taken" means someone has registered it, which may be a past listing of the same house. If the lookup fails or is busy, the name shows as "couldn't check"; try again in a minute.
A .com is registered for a year at a time or longer. Keep it for the whole listing and a while after: in our yard-sign data, about half of sign-code inquiries came more than two months after the listing's website went up, and a sign or flyer in someone's car can be read for months.
No. A listing website works fine on its default address, and what's on the page matters more than what's in the address bar (see what to put on a single property website). A domain of its own earns its keep when the address has to be remembered or typed: on a yard sign or rider, a flyer, a postcard or a radio spot. If the address goes in a QR code, the domain matters less, since nobody types it, though a short link still makes a simpler code.
The house number and street name, as a .com: 123elm.com or 123elmstreet.com. It's easy to say aloud and to read off a sign, and buyers can guess it. On our platform 77% of the 4,105 listing domains agents used are built from the house number and street name, and 99.8% are .com.
Not until you register it. Available means the .com registry has no registration for that name right now. Anyone can register it before you do, and a registrar can still list some names as premium or reserved. If you like one, register it the same day.
No. A listing website works fine on its default address, and what's on the page matters more than the address. A domain of its own helps when the address goes on a yard sign, a flyer or a radio spot, where people have to remember it or type it.
Every My Single Property Websites listing gets a website of its own, with the photos, the details, the open-house dates and your contact form on one page, and an AI assistant that answers buyer questions from your listing's facts. On the AI Agent plan, each listing website can use its own domain.
A dedicated page for one property, ready for the domain on your sign.
Start freeRelated: QR code for a sign · What to put on a single property website · Open house sign-in sheet · Guides